1. Why do we need GPS Tracking when we trust our employees?
The
main reason for having a GPS tracking system, for example, in fleet
management, is more than just monitoring your employees. It’s main focus
is to reduce operating costs and improve efficiency to grow your
business. It’s been proven for years to reduce the cost of fuel and
maintenance costs, increase efficiency in dispatching, routing and
communication with your drivers.
2. We will lose the respect of our Employees if we integrate GPS tracking.
GPS
tracking eliminates time-consuming paperwork and provides security for
both themselves and their cargo. These and many other driver-specific
benefits are often overlooked when the decision to purchase GPS tracking
solution is being considered. Based on in-field studies, employees saw
it as an asset and often learned to depend on it for routing
information, roadside assistance and verification of work performed.
3. GPS tracking systems are complicated to install and complicated to
use.
Most fleet tracking systems are made of the same basic components: a GPS
receiver installed within each vehicle, and some kind of software
operating on office PCs that organizes and displays the information
gathered. Both installation and usage of these systems are actually
fairly simple.
4. GPS tracking is unnecessary – I can keep track of my fleet using cell phones.
Though
useful as communication tools, cell phones/handhelds cannot provide the
kind of information that’s really useful to fleet managers: real-time
vehicle location, engine status, history of stops and stop times, and
other metrics you need to know, such as mileage, fuel consumption
speeding patterns. In fact, cell phones and handhelds have proven to be
an inefficient way of managing a mobile workforce because they can so
easily be turned off, left at home, dropped/damaged, etc. And when they
are functioning correctly, they are usually with a person, so that you
end up tracking your people rather than your mobile assets.
5. All GPS tracking systems are essentially the same – it’s the data that’s important, not the provider.
The
reality is that most users of GPS tracking services don’t realize the
full impact that real-time information can have upon their organization
until after they start using the system on a regular basis. This is
precisely why your choice of GPS tracking providers is so important:
many of them are content to set you up with basic GPS tracking
capabilities, but don’t commit to helping you leverage this powerful
technology to transform the way you do business in both the short and
long term.
6. A GPS tracking system is another product I can buy to help make my business more productive.
This
myth uncovers a widely-held misunderstanding about GPS tracking
technology. GPS tracking should not be viewed as a product, as if it
were an accessory you can purchase for your fleet. Rather, GPS tracking
is a service you are, in effect, subscribing to – delivering information
you can’t collect yourself, but know would greatly increase the overall
productivity and profitability of your business.
7. GPS Tracking Systems are too expensive
Since
GPS tracking systems typically require an investment in hardware for
each vehicle and in some kind of mapping/reporting application for use
in the office. However, these systems have been proven to identify those
inefficiencies and practices in the field that are already costing you
hundreds, or even thousands of dollars every month – excess overtime,
inefficient routing, side trips, excess engine idling, reckless driving,
etc. The money you’re paying for these inefficiencies in most cases far
exceeds the monthly investment required for a GPS tracking service. So
in a very real sense, you’re paying for it already! Most of our
customers achieve a return on investment within the first few months of
using the system, due to savings in overtime costs, fuel expenditures,
lower insurance premiums, reduced vehicle maintenance, and more.
8. GPS tracking is an unproven technology.
This
is simply not true. GPS technology itself (the ability to locate and
track objects at any time, in real-time, using satellites and wireless
communications) has been effectively used for decades. As far as its
application to commercial enterprises goes, the effectiveness of GPS
fleet management systems in terms of increasing productivity and
reducing operational costs has been documented by reputable third-party
sources*. Any business that is actually using this technology will vouch
for its effectiveness.
9. Our company is so busy, we’d never use a GPS tracking system.
A
GPS tracking system makes perfect sense for a busy mobile workforce,
since it helps to better manage fleet activities and presents a clear
picture of all that is going on in the field at any given time. The
busier a mobile operation is, the more critical it is to have accurate
information — to ensure that money is not being wasted, work is being
done on time and customers are being served effectively. Business
managers know that high work volume and tight time frames can lead to
problems (and angry customers) if jobs aren’t being effectively
scheduled and kept track of. A GPS tracking system is an extremely
effective tool to help do that, especially when combined with work order
tracking, remote data capture and other mobile field service
capabilities.
10. GPS tracking is for big companies only. It doesn’t make sense for a small company.
Any
business with multiple vehicles to keep track of – whether it’s 5 or
500 – will benefit from having access to accurate, real-time information
from the field. If you depend on your vehicles to get most of your
business done, you need to know where they are now, where they’ve been
and what they’re doing. GPS systems tend to pay for themselves quickly
due to savings in operational costs and improved efficiency, leading to
additional jobs completed per day. Businesses that take advantage of
this technology usually experience growth, because of the increased
revenue and positive word-of-mouth generated by the rapid customer
response real-time information affords. Whether you’re managing a
handful of service technicians or a fleet of hundreds of delivery
trucks, real-time, location-based information will help you to make the
most of your field operations and take your business to another level.
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